--- title: Waking up to true digital transformation - hear our innovative publisher case studies from MarkLogic World 2020 description: They might be a little late to the party… but 67 Bricks co-founder Sam Herbert promised that the academic publishing sector is starting to arrive at true digital innovation with some style.  Sam, speaking at the recent MarkLogic World 2020 virtual conference, said that scholarly publishing, despite standing accused of rigidly sticking with ‘content first,... image: https://67bricks.com/hubfs/Imported_Blog_Media/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020-featured-1.jpg --- [Skip to content](https://67bricks.com/blog/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020#main-content) [![67bricks-logo-white](https://67bricks.com/hubfs/67bricks-logo-white.svg "67bricks-logo-white")](https://67bricks.com/) - Who we are Show submenu for Who we are - [Meet the team](https://67bricks.com/meet-the-team) - [News & Insights](https://67bricks.com/news-insights) - How we help Show submenu for How we help - [Our work](https://67bricks.com/our-work) - [Client Testimonials](https://67bricks.com/testimonials) - Careers Show submenu for Careers - [Current opportunities](https://67bricks.com/our-careers) - [Developers' blog](https://blog.67bricks.com/) - [Our culture and values](https://67bricks.com/our-culture-and-values) - [Contact us](https://67bricks.com/contact-us) - Who we are Show submenu for Who we are - [Meet the team](https://67bricks.com/meet-the-team) - [News & Insights](https://67bricks.com/news-insights) - How we help Show submenu for How we help - [Our work](https://67bricks.com/our-work) - [Client Testimonials](https://67bricks.com/testimonials) - Careers Show submenu for Careers - [Current opportunities](https://67bricks.com/our-careers) - [Developers' blog](https://blog.67bricks.com/) - [Our culture and values](https://67bricks.com/our-culture-and-values) - [Contact us](https://67bricks.com/contact-us) ![placeholder_200x200](https://static.hubspot.com/final/img/content/email-template-images/placeholder_200x200.png "placeholder_200x200") ##### [Insights](https://67bricks.com/blog/tag/insights) # Waking up to true digital transformation - hear our innovative publisher case studies from MarkLogic World 2020 Share [mailto:?subject=&body=https://67bricks.com/blog/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020](mailto:?subject=&body=https://67bricks.com/blog/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020) They might be a little late to the party… but 67 Bricks co-founder Sam Herbert promised that the academic publishing sector is starting to arrive at true digital innovation with some style.  Sam, speaking at the recent [MarkLogic World 2020](https://mltv.marklogic.com/home) virtual conference, said that scholarly publishing, despite standing accused of rigidly sticking with ‘content first, tech second’ in the smartphone era, is making progress when it comes to digital strategies, and gave real life examples of work with heritage brands like [BMJ](https://www.67bricks.com/case-study/scholarly-publishing/bmj-best-practice-knowledge-base/) and [ICLR,](https://www.67bricks.com/case-study/standards-legal-and-regulatory/iclr-launches-competitive-digital-platform-for-rapid-access-to-uk-law/) as well as trailblazers such as [Emerald Publishing](https://www.67bricks.com/case-study/scholarly-publishing/beyond-academia-how-67-bricks-and-emerald-publishing-created-a-modern-platform/). Sam talked about how academic publishers are making the difficult and wholesale change from defining themselves as traditional content providers to data-driven, user-led product companies.  It is a painful mindset shift and requires an examination of people, process and technology that is not going to happen overnight. Trusted partners like 67 Bricks and MarkLogic can help. Industry analyst David Worlock said of the team: *“67 Bricks have huge ambition for change and your personal touch centred on the client is important during these challenging times.  Clients want to keep working with you as trusted partners.”* Watch [Sam’s interview](https://mltv.marklogic.com/view/fBRpCs68c4k/67_Bricks.MLTV) to find out more about our role as MarkLogic partners. ## [![legacy software modernisation, AI search implementation, trustworthy AI search, platform upgrade B2B, legal and tax research platform](https://67bricks.com/hubfs/Blog%20-%20Modernising%20Software%20That%20Works.png) Insights, Featured How Do You Modernise Software That Already Works? 20 August 2026](https://67bricks.com/blog/modernise-legacy-platform-irish-tax-institute-ai-search) ## [![Will Bailey, Head of Partnerships at 67 Bricks, discussing data transformation best practice](https://67bricks.com/hubfs/Blog%20-%20BPiP.png) Insights, Featured Best Practice In Publishing: Data Transformation 7 August 2026](https://67bricks.com/blog/data-transformation-best-practice) ## [![67 Bricks The one question that changes how you scope a tech project](https://67bricks.com/hubfs/Blog%20-%20One%20Question%20That%20Changes%20How%20You%20Scope%20a%20Tech%20Project.png) Insights One Question That Changes How You Scope a Tech Project 2 July 2026](https://67bricks.com/blog/application-problem-or-data-problem-tech-scoping) ## [![TRG Starbucks 67 Bricks Why the Platform You Build Today Decides the Clients You Win Tomorrow](https://67bricks.com/hubfs/Blog%20-%20Why%20the%20Platform%20You%20Build%20Today%20Decides%20the%20Clients%20You%20Win%20Tomorrow.png) Insights Why the Platform You Build Today Decides the Clients You Win Tomorrow 18 June 2026](https://67bricks.com/blog/platform-rebuild-track-record-global-starbucks) [![67bricks-logo-white](https://67bricks.com/hubfs/67bricks-logo-white.svg "67bricks-logo-white")](https://67bricks.com/) **Where to find us** 67 Bricks, The Quad Summertown, Lambourne House, 311-321 Banbury Road, Oxford, OX2 7JH Email: [contact@67bricks.com](mailto:contact@67bricks.com) A registered company in England and Wales 06242204. 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Registered address: Office 102, 120 New Cavendish Street, London, W1W 6XX © 2026 67 Bricks Ltd - [Terms](https://67bricks.com/terms-conditions) - [Privacy](https://67bricks.com/privacy-policy) - [Environmental policy](https://67bricks.com/environmental-policy) - [Terms](https://67bricks.com/terms-conditions) - [Privacy](https://67bricks.com/privacy-policy) - [Environmental policy](https://67bricks.com/environmental-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Admin", "url" : "https://67bricks.com/blog/author/admin" }, "dateModified" : "2025-07-30T14:20:07.434Z", "datePublished" : "2020-07-30T23:00:00.000Z", "headline" : "Waking up to true digital transformation - hear our innovative publisher case studies from MarkLogic World 2020", "image" : [ "https://67bricks.com/hubfs/Imported_Blog_Media/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020-featured-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://67bricks.com/blog/waking-up-to-true-digital-transformation-hear-our-innovative-publisher-case-studies-from-marklogic-world-2020", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://67bricks.com/hubfs/Untitled%20design%20(42).png" } } } ```