--- title: Innovating with BMJ Best Practice - read the story behind our ALPSP award finalist project description: The Association of Learned & Professional Society Publishers (ALPSP) will announce the winner of its Award for Innovation in Publishing 2019 at it’s annual conference this Thursday.  We are delighted that our partnership with BMJ Best Practice is among those shortlisted. BMJ Best Practice is a clinical tool relied upon by clinicians around the world... image: https://67bricks.com/hubfs/Imported_Blog_Media/bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award-featured.png --- [Skip to content](https://67bricks.com/blog/bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award#main-content) [![67bricks-logo-white](https://67bricks.com/hubfs/67bricks-logo-white.svg "67bricks-logo-white")](https://67bricks.com/) - Who we are Show submenu for Who we are - [Meet the team](https://67bricks.com/meet-the-team) - [News & Insights](https://67bricks.com/news-insights) - How we help Show submenu for How we help - [Our work](https://67bricks.com/our-work) - [Client Testimonials](https://67bricks.com/testimonials) - Careers Show submenu for Careers - [Current opportunities](https://67bricks.com/our-careers) - [Developers' blog](https://blog.67bricks.com/) - [Our culture and values](https://67bricks.com/our-culture-and-values) - [Contact us](https://67bricks.com/contact-us) - Who we are Show submenu for Who we are - [Meet the team](https://67bricks.com/meet-the-team) - [News & Insights](https://67bricks.com/news-insights) - How we help Show submenu for How we help - [Our work](https://67bricks.com/our-work) - [Client Testimonials](https://67bricks.com/testimonials) - Careers Show submenu for Careers - [Current opportunities](https://67bricks.com/our-careers) - [Developers' blog](https://blog.67bricks.com/) - [Our culture and values](https://67bricks.com/our-culture-and-values) - [Contact us](https://67bricks.com/contact-us) ![placeholder_200x200](https://static.hubspot.com/final/img/content/email-template-images/placeholder_200x200.png "placeholder_200x200") ##### [News](https://67bricks.com/blog/tag/news) , ##### [Awards](https://67bricks.com/blog/tag/awards) # Innovating with BMJ Best Practice - read the story behind our ALPSP award finalist project Share [mailto:?subject=&body=https://67bricks.com/blog/bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award](mailto:?subject=&body=https://67bricks.com/blog/bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award) The Association of Learned & Professional Society Publishers (ALPSP) will announce the winner of its Award for Innovation in Publishing 2019 at it’s annual conference this Thursday.  We are delighted that our partnership with BMJ Best Practice is among those shortlisted. BMJ Best Practice is a clinical tool relied upon by clinicians around the world at the point of care, that offers advice on symptom evaluation, test ordering and treatment approaches for 800 conditions in 30 specialties. First released in 2007, it has been regularly revised and modernised, as BMJ seek to continuously innovate and meet the evolving needs of their users.  You can read about how they partnered with 67 Bricks to reinvent their content model and provide springboard for partnerships and future product innovation in this [blog post.](https://blog.alpsp.org/2019/08/spotlight-on-bmj-best-practice.html) 67 Bricks co-founder Sam Herbert said:  *“We are thrilled that our work with BMJ Best Practice has been shortlisted for such a prestigious industry award.  The ALPSP Awards are all about challenging the norms and we are excited to be able to showcase this project, which shows how forward thinking publishing companies can do innovative and compelling things for their users when they put their data first.”* *“This has been a successful, incredibly complex project delivered in a short period of time. It has given us the foundations to support our product development strategy, innovation and partnerships that were impossible before.” * Louise Crowe, Director of BMJ Knowledge. ![](https://67bricks.com/hs-fs/hubfs/Imported_Blog_Media/bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award-content-fd9c836d.png?width=399&height=309&name=bmj-best-practice-and-67-bricks-shortlisted-for-innovation-award-content-fd9c836d.png)   ## [![](https://67bricks.com/hubfs/Secaro%20launch%20news%20card%20(1).png) About The Team, News 67 Bricks appoints former international CEO Peter Lake as Board Advisor to support next phase of growth 6 February 2026](https://67bricks.com/blog/67-bricks-appoints-former-international-ceo-peter-lake-as-board-advisor-to-support-next-phase-of-growth) ## [![secaro platform launch built by 67 Bricks](https://67bricks.com/hubfs/Secaro%20launch%20news%20card.png) News, Press Release Secaro launches new supply chain intelligence platform built by 67 Bricks 17 December 2025](https://67bricks.com/blog/secaro-launches-new-supply-chain-intelligence-platform-built-by-67-bricks) ## [![](https://67bricks.com/hubfs/Copy%20of%20Copy%20of%20Copy%20of%20Copy%20of%20LinkedIn%20article.png) News, Insights How IWSR built a modern data platform that unlocked growth, new revenue streams and a high-value acquisition 13 October 2025](https://67bricks.com/blog/how-iwsr-built-a-modern-data-platform-that-unlocked-growth-new-revenue-streams-and-a-high-value-acquisition) ## [![](https://67bricks.com/hubfs/Copy%20of%20Copy%20of%20Copy%20of%20Bone%20%26%20Joint%20card%20(1).png) About The Team, News, Awards AI Talks with Bone & Joint takes home the ALPSP Innovation Award 25 September 2025](https://67bricks.com/blog/ai-talks-with-bone-joint-takes-home-the-alpsp-innovation-award) [![67bricks-logo-white](https://67bricks.com/hubfs/67bricks-logo-white.svg "67bricks-logo-white")](https://67bricks.com/) **Where to find us** 67 Bricks, The Quad Summertown, Lambourne House, 311-321 Banbury Road, Oxford, OX2 7JH Email: [contact@67bricks.com](mailto:contact@67bricks.com) A registered company in England and Wales 06242204. 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